Scott A. Mogull, Ph.D.Professor, Technical CommunicationBook Review Editor, Technical Communication QuarterlyDepartment of English, Texas State University Email: mogull@txstate.edu
Scott A. Mogull, Ph.D., is a professor of technical communication in the Department of English at Texas State University. He has been teaching technical communication at Texas State University since 2012. Dr. Mogull researches technical content marketing and the commercialization of technology. Also, he is the book review editor for the journal Technical Communication Quarterly, where he has been an editor since 2008.
Research
Mogull, S. A. (2025). Marketing content ethically. In D. Ross, The Routledge handbook of ethics in technical and professional communication, (pp. ). Routledge.
Mogull, S. A. (2024). Audience personas: Audience analysis documentation for rhetorical technical communications. Programmatic Perspectives, 15(1), 190-199.
Mogull, S. A. (2023). Strategy of technical content marketing in an entrepreneurial tech company: Using the funnel-bucket model to guide the messages and media. Technical Communication, 70(2), 43-54.
Mogull, S. A. (2022). Legal and ethical issues in technical content marketing. AMWA Journal, 37(1), 54-59.
Mogull, S. A. (2021). Technical content marketing along the technology adoption lifecycle. Communication Design Quarterly, 9(2), 27-35.
Mogull, S. A. (2021). Developing technical videos: Genres (or “templates”) for video planning, storyboarding, scriptwriting, and production. Technical Communication, 68(3), 56-75.
Mogull, S. A. (2019). Genres as silos for technical communication: Considerations for spanning boundaries in academia and industry. In P. Minacori (Ed.), Technical communication: Beyond silos (pp. 65-86). Hermann.
Mogull, S. A. (2018). Science vs. science commercialization in neoliberalism (extreme capitalism): Examining the conflicts and ethics of information sharing in opposing social systems. In H. Yu & K. M. Northcut, Scientific communication: Practices, theories, and pedagogies (pp. 64-81). Routledge.
Mogull, S. A. (2018). Primary messages of DTC advertising during the product life cycle: A case study. IEEE International Professional Communication Conference (ProComm) (pp. 150-158). IEEE.
Mogull, S. A. (2018). Scientific and medical communication: A guide for effective practice. Routledge.
Mogull, S. A. (2017). Accuracy of cited “facts” in medical research articles: A review of study methodology and recalculation of quotation error rate. PLOS ONE, 12(9), 1-17.
Mogull, S. A., & Stanfield, C. T. (2015). Current use of visuals in scientific communication. IEEE International Professional Communication Conference (IPCC) (pp. 1-6). IEEE.
Mogull, S. A., & Balzhiser, D. (2015). Pharmaceutical companies are writing the script for health consumerism. Communication Design Quarterly, 3(4), 35-49.
Mogull, S. A. (2014). Integrating online informative videos into technical communication service courses. IEEE Transactions on Professional Communication, 57(4), 340-363.
Popham, S., Arduser, L., Cook, K. C., Hovde, M. R., Koerber, A., Mogull, S. A., & Zemliansky, P. (2012). Evaluating the effectiveness of a network of communication channels. Programmatic Perspectives, 4(1), 5-41.
Mogull, S. A. (2010). A call for new courses to train scientists as effective communicators in contemporary government and business settings. In J. Conklin & G. F. Hayhoe, Qualitative research in technical communication (pp. 191-211). Routledge.
Mogull, S. A. (2008). Chronology of direct-to-consumer advertising regulation in the United States. AMWA Journal, 23(3), 106-109.
Mogull, S. A. (2008). A call for new courses to train scientists as effective communicators in contemporary government and business settings. Technical Communication, 55(4), 357-369.